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NEWS&TECHNOLOGY

MILAN, 12-17 APRIL 2016 TWO HOTPOINT EVENTS

During this year's Milan Design Week, at EuroCucina and Fuorisalone at the same time, Hotpoint is exhibiting its new built-in collection for true explorers of taste: a series of home appliances combining upgraded functions, extraordinary performance and genuine design. In both of the exhibition spaces, shared with other Whirlpool Group brands, you can get hands-on experience of the new products and take part in various initiatives in the company of experts, food bloggers and guest stars. Looking forward to seeing you!


NEW HOTPOINT REFRIGERATORS: MAINTAINS DAY 1 FRESHNESS FOR UP TO 14 DAYS*

The revolutionary new Hotpoint fridge freezer includes Day 1 technology which maintains freshness for up to 14 days*. Day 1 fresh technology uses a series of innovative features including Precision Temperature Control, Ultra Fresh Crisper, Active Oxygen and a 3-in-1 Zone to provide outstanding food preservation, retaining the original quality and freshness of your food for longer - because we love food as much as you do.



*Source: Analysis performed by an External Institute. The study revealed that in the specific product (a combination of Total No frost Hotpoint with Active Oxygen, Multipower Inverter compressor and Ultra Fresh Crisper) the growth of moulds and yeasts on strawberries stored in Active Fresh Crisper remains under control.

IFA 2015: HERE WE ARE

Berlin, 4-9 September
MAKE YOUR MARK

Together with the other brands in the Group - Indesit, Whirlpool, KitchenAid, Bauknecht - Hotpoint is participating in the most important multimedia European trade fair for technology and electronics.
Hotpoint is presenting three major new products and a piece of live public performance art. An unmissable event, destined to make a mark.

See the gallery >>

NEW WASHING MACHINE BY HOTPOINT: IT REMOVES MORE THAN 100 STAINS AT 20°

The new washing machine by Hotpoint, thanks to the combined technologies of Direct Injection and Digital Motion, revolutionizes the concept of washing. The new Hotpoint washing machine removes all stains, even the most stubborn, preserving fabrics and colors and, thanks to the most advanced technologies, it provides the best performance stain resistant at just 20° in 1 single cycle*, in the utmost respect of fabrics and colors.

*Tests carried out by the Independent SSOG Companies, Oils and Fats Experimental Station in Milan.

HOTPOINT LUCE COLLECTION AT FUORISALONE 2015

Milan, 13-19 April
THE EXPERIENCE OF DESIGN
VIA SAVONA, 33/35

Hotpoint appears for the first time at Fuorisalone , flagship event of the Milan Design Week, sharing " The Experience of Design " area with Whirpool , Scholt├Ęs eKitchenAid . The built-in appliances Luce collection was chosen to interpret the essence of the brand Hotpoint, as perfect synthesis of technology and design.

THE NEW EU ENERGY LABELS

Hotpoint appliances stand out on the international market since they correspond perfectly to the legal requirements in terms of energy consumption and Ecodesign. Perfect results and maximum energy efficiency with a significant reduction in domestic consumption: here is what you can continue to count on choosing Hotpoint appliances.
The new EU energy label give you accurate information on appliances regarding energy consumption and performance. The label is uniform for all products so you can compare easily the characteristics of Hotpoint appliances.

DISCOVER MORE

HOTPOINT AND AC MILAN ENTER THE GAME IN STYLE

HOTPOINT AND AC MILAN ENTER THE GAME IN STYLE
Hotpoint demonstrates class by choosing to become Premium Sponsor of AC Milan, the Italian football team which has won the highest number of international trophies. AC Milan champions represent for the football season 2014-2015 the performance, efficiency and design of Hotpoint appliances.

EUROPE ACKNOWLEDGES OUR TRANSPARENCY AND QUALITY

EUROPE ACKNOWLEDGES OUR TRANSPARENCY AND QUALITY
The 4th of July in Rome at ENEA headquarters, in the context of the European project ATLETE II, was presented the report of an analysis conducted on the most sold washing machines in Europe. The result is clear: Hotpoint washing machines stand out on the international market since they correspond perfectly to the legal requirements in terms of architecture and energy of Ecodesign, resulting conform to strict technical parameters required. An important recognition that rewards not only the transparency of the values declared on the label and the information given in the instruction sheet, but stresses the continued commitment of Hotpoint towards consumers and the environment. Perfect results and maximum energy efficiency with a significant reduction in domestic consumption: here is what you can continue to count on choosing appliances Hotpoint.

ACTIVE OXYGEN

FOR FOOD WITH FIRST DAY FRESHNESS
UNIQUE TECHNOLOGY THAT NATURALLY PRESERVES YOUR FOOD.

New Active Oxygen technology releases oxygen molecules to purify the internal atmosphere of the fridge, preserving the original first day freshness of your food for up to 9 days.

DUAL FLOW TECHNOLOGY

FINALLY FOOD COOKED TO PERFECTION
TOTAL CONTROL OVER EVERYTHING

The innovative Dual Flow System ventilates and circulates heat in all directions spreading it uniformly throughout the entire oven. Electronic control limits temperature fluctuations to a minimum, for perfectly even cooking results.

ZONE WASH TECHNOLOGY

MAXIMUM CLEANING POWER
REMOVES THE MOST STUBBORN RESIDUE

Achieve 30% extra cleaning power than a standard Intensive Cycle. Simply select the Intensive Cycle with Zone Wash and choose which basket to wash in for a perfect cleaning performance.